Scientology

Who hasn't heard of scientology before ? A couple Hollywood stars (Tom Cruise, for example) are part of this strange religion. The website is very "snazzy", with videos on every page and a very professional looking layout. You can learn about the founder, what it is like inside a church, the beliefs and practices and you can even meet a scientologist !
The first thing I thought when arriving on the website was : wow, okay, they had money invested in their website ! You can buy the Scientology book, you can find information about the humanitarian programs they sponsor and you can also find the website of your country (however, I stayed on the American one). Talking of the humanitarian programs, that's something that strikes out at first. They want to help others and encourage you to help the world ... by becoming a scientologist ! Scientology helps the rest of the world, but it also helps individuals get happier. It's a nice message and I guess that's where the appeal resides (at least, that's what I would say, I don't really see an appeal here).
It really talks about coming together to make the world a better place but to also be happy. It says it's "a religion in its highest meaning, as it helps bring man to total freedom and truth". Scientology is today's fastest growing religion, in today's economic climate, wanting to be happy is probably high on the list of priority for people. The phrase "The pursuit of happiness" came to my mind as soon as I started to read a bit of the website.

http://www.scientology.org/